Whitepaper

Advisory Board Interview Series

Welcome to our new Advisory Board Interview Series!

In this video interview, Alex Genov is joined by Robert Lopez to discuss:

  • CX's data-driven future
  • The need for a strong, zero- and first-party data strategy
  • Personalisation
  • Emerging technologies that will help improve CX efficiency

Want to hear more from Robert & Alex? Register your delegate ticket today before prices increase to secure a spot for their respective sessions on the Next Gen CX stage.

About Next Gen CX

With the next wave of CX expectations, capabilities and tech fast approaching, it's time to further your current strategies and prepare for new ones. This conference brochure will provide an overview of our main stage program featured at The Customer Show. Tailored for CX leaders, this is your ticket to two days of networking, benchmarking and brainstorming with your peers.

Date: May 7-8 2024

Location: Melbourne Convention & Exhibition Centre, Melbourne

Measuring Voice of the Customer: Data driven strategies and tools to unlock voice of the customer insight

Measuring Voice of the Customer: Data driven strategies and tools to unlock voice of the customer insight

As customers begin to expect every experience to be more personalized, brands need to push their understanding of the Voice of the Customer (VoC).

To create a positive customer experience, you need to listen to your customers throughout every conversation. Speech analytics provides unique VoC insight by monitoring conversational behaviors with focus that is created from categorization, tagging and scoring of 100% of interactions with customers. This provides the deep level of understanding needed to create positive customer interactions every time.

Following on the heels of CX Network’s VoC guide, CX professionals should use this whitepaper to develop and execute data-driven strategies that will improve customer experience and increase customer satisfaction.

Download the whitepaper for practical insights, including:

  • Methods for measuring the Voice of the Customer
  • The top contact channels your brand should listen to
  • Ways to respond to caller sentiment data
  • Common sentiment trends in certain customer segments
  • More....