The #1 CX Forum in Australia
Experience the Most Valuable Gathering Across The
Entire Customer Experience Ecosystem
August 13 - 14, 2025
| Marvel Stadium, VIC
Matthew Stuckings
Manager, CRM & Loyalty LovisaNext Gen CX
1:30 PM PANEL DISCUSSION: PERSONALISING EXPERIENCE TO FOSTER CONNECTION TO YOUR BRAND
Personalisation fosters a deeper connection between customer and brand, making them feel like your service has been designed particularly for them. But in 2025, customers are fickle, ready to switch up their brands of choice on a near daily basis so how can you ensure your customers are loyal to you? Join this panel discussion where panellists will share use cases and successes around:
- Listening to your customers, effectively analysing data to understand customer needs, preferences and pain points
- Segmenting your customer base to deliver tailored services reflective of individual customer loyalty
- Utilising your CRM system and data to create personalised marketing campaigns and tailored customer interactions that drive engagement and loyalty
Check out the incredible speaker line-up to see who will be joining Matthew.
Download The Latest Agenda
