Enrico Mangani

Chief Strategy Officer Helsinn Group

Pharma professional with 20 years of international experience in a diverse range of roles from R&D to Commercial Operations, in-house and as management consultant, with a special focus on growing mid-tier companies. In the last 15 years I have brought to approval multiple business plans to define products and markets strategic growth, successfully executing licensing deals, partnerships, product registration and launches across geographies with a particular emphasis on Asia and China. I can be referred to as a strategic thinker with excellent communication skills, a motivating and self-motivated team leader with an entrepreneurial spirit, capable of building cohesive teams with clear objectives and creating synergistic partnerships to achieve business growth.

Pharma Launch Excellence Summit Main Conference Day 2: Wednesday 3rd December

3:30 PM Panel Presentation Session: Beyond the First Launch: Redefining Success Through Reformulation and Regional Strategy

For smaller and mid-sized pharma companies, launch excellence isn’t just about bringing new molecules to market—it’s about maximizing the value of existing assets through reformulations, lifecycle extensions, and regional strategies. At Helsinn, Enrico Magnani has led global and regional launches in oncology and supportive care, where success is measured not just by speed to market, but by sustained value creation across the product lifecycle. Drawing on real-world experience, he’ll share how smaller companies can define success on their own terms and build agile, resource-smart strategies that deliver long-term impact. Attendees will leave with a practical framework for lifecycle-focused launch success beyond the first approval.

· Launching reformulations with strategic intent and regional relevance

· Defining success metrics that reflect company size and product type

· Extending lifecycle value through agile, resource-smart planning

Check out the incredible speaker line-up to see who will be joining Enrico.

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